Sarah Skidd

  • Digital Ad Creator | PPC Manager | Copywriter
  • Scottsdale, AZ, 85266, US
  • Apr 06, 2020
Full time Marketing

Personal Summary

Passionate about digital marketing, I keep myself on top of best practices and creative growth solutions by following equally passionate digital marketing podcasters and bloggers.

Located in Scottsdale, Arizona, I'm open to full time or contract work.

Work Experience

Director Digital Ads & Creative/Technical Copywriter, FabCom Marketing
Jan 2019 - FabCom Marketing & Advertising

Foster a team of ad professionals toward a common, deadline-driven goal--ensuring the client is authentically positioning themselves to attract the best leads. 

Develop key messaging advertising copy for a variety of industries including healthcare, technology, higher education, and luxury goods.

Review work from social media team to ensure adherence to brand standards, government regulation, overall client voice, authenticity, and relevancy.

Strategize and write presentations, blogs, white papers, brochures, print ads, web copy, and press releases.

Create, target, analyze, and hone engaging pay per click ads within Google, Facebook, LinkedIn, Twitter and Reddit advertising platforms. 

Copywriter & Client Services
May 2018 - Dec 2018 Infinity Dental Web

Design and write SEO-friendly, on-brand blogs

Create email newsletters & how-to guides

Manage tech and content teams to launch websites on schedule

Work closely with clients to create goal-driven marketing plans

Business & Marketing Manager
Oct 2007 - Apr 2018 Skidd Studio

Build and maintain company Shopify website

Design and write marketing materials and email newsletters

Manage billing, vendors, and inventoryCreate and manage content for social media

Donation Processor
Sep 2003 - Mar 2005 Educare Scholarship Fund

Collect, record, and deposit charitable donations

Research Assistant
Oct 2001 - Jul 2003 Greenwich Capital

Review series of trading reports to ensure compliance

Research and manage client database

Education

Bachelor of Arts - Literature
Thomas More College